As a copy editor, you may have come across the term “contract sentences” in your line of work. But what are they, and how do they impact SEO?

In simple terms, contract sentences are sentences that use contractions, such as “can`t” instead of “cannot” or “they`re” instead of “they are.” These sentences are shorter and more conversational, which can make them easier to read and understand.

In terms of SEO, contract sentences can have a positive impact on your content. They can help improve readability, which is a key factor in search engine rankings. By using shorter, more concise sentences, you make it easier for readers to understand your content and keep them engaged.

However, it`s important to use contract sentences sparingly and strategically. You don`t want to overdo it and sacrifice proper grammar and sentence structure in the process. Additionally, some industries and audiences may prefer more formal language, so it`s important to know your audience and adjust your tone accordingly.

When using contract sentences, it`s also important to ensure that they are appropriate for the context and tone of your content. For example, if you`re writing a technical article or a legal document, contract sentences may not be the best choice.

In conclusion, contract sentences can be a useful tool for improving the readability of your content and potentially boosting your SEO rankings. However, it`s important to use them strategically and in a way that is appropriate for your audience and the context of your content. Always keep readability and proper grammar in mind when editing your content.